News

Empty row of press seats at a city council meeting

When Journalists Leave the Room: The PR Industry’s New Role in a Misinformation Era

by Gina Milani: Back in college at San Jose State University, I was pursuing an Advertising degree with a journalism focus and spent my senior year working at the Spartan Daily campus newspaper. The ad office sat right next to…

Reading Time: 5 minutes

Woman CEO reviewing copy next to ghostlike man in suit tapping at typewriter keyboard

Ghostwriting for CEOs: what it taught me about adapting tone and trust

by Amanda Swennes: Ghostwriting is equal parts art, empathy, and espionage, especially when your “voice” must channel someone else’s. Over the last few years, I’ve ghostwritten for three CEOs who couldn’t have been more different in tone, temperament, and approachability.…

Reading Time: 4 minutes

Front cover of "Takeaways" by Marc C. Whitt

Being the “Problem Solver” – lessons from Marc C. Whitt

(The following is an excerpt from "Takeaways" by noted PR leader Marc C. Whitt) There’s a certain kind of person who makes everything feel manageable, even in the middle of a storm. In the world of nonprofit public relations, that…

Reading Time: 4 minutes

digital illustration of a tree breaking through a concrete sidewalk with Christmas-ornament-style lights with bar graph patterns

Communicating through change: How scaling businesses can stay aligned

by Clarissa van Emmenes: Growth is exciting, but it’s rarely straightforward. As businesses scale, things move faster. Teams grow, priorities shift and the strategy evolves (whether intentionally or not). But the messaging doesn’t always keep up. Somewhere along the way,…

Reading Time: 3 minutes

Three leaders in running formation amid a crowd of gray-colored people frozen in action

Communication Leaders: time to be brave in a time of paralysis

By Mike Klein In the times of unpredictability we are facing, leadership paralysis is real.  As noted author and change innovator Dr. Leandro Herrero noted in our recent conversation, leaders across industries are "restless" and "don't know exactly what to…

Reading Time: 4 minutes

Person in a corridor with tech-generated images floating on both sides

Change before you’re forced to: Building Digital Dexterity in the Age of AI

by Neil Morgan: Digital transformation is accelerating once again, this time driven by the rise of artificial intelligence. However, too many organizations still focus on the tools, not employees. I’ve seen several examples of companies who treat digital tools as…

Reading Time: 2 minutes

person with finger on "pause" button against futuristic backdrop

Strategic Silence or AI Speed? Rethinking Crisis Communication in the Age of Artificial Intelligence

by Kanika Bedi: I still remember a late-night call from a colleague during a brewing social media storm. We were in damage control mode, scrambling to understand the facts, align internally, and prepare a public response. The pressure was immense…

Reading Time: 3 minutes

The words "Employee Engagement ???" above a table of employees in a conference room

How can we nail employee experience if we can’t even define employee engagement?

By Mike Klein: Even as organizations grapple with the challenges of AI and the potential for sweeping changes in organizational ranks, there remains a lot of continued emphasis on “employee experience” and continuing a decades-long trend, in “employee engagement”.   Deploying…

Reading Time: 4 minutes

Statue of man with fingers in his ears

How to Upskill and Reskill Your Communications Team for AI: A Strategic Guide for Leaders

by Rosemary Sweig: AI is here, and most employees are not ready for it. Just look at LinkedIn, where many conversations around AI in communications are still centred on how to spot who is using AI and forming AI resistance…

Reading Time: 5 minutes

Back and front cover of We Need New Leaders by Charlotte Otter

We Need New Leaders

by Charlotte Otter: (excerpt number one of two, exclusively for Strategic.Global) The leadership crisis  Through almost any lens, our current context is not great. We live in a world at war. The planet is discernibly hotter. A very small number…

Reading Time: 6 minutes

Corporate exec with fingers in ears to demonstrate he is ignoring someone

“The smartest people in your organization can’t help if you keep sidelining them”

“Intelligent people, when assembled into an organization, will tend toward collective stupidity.”—Dr. Karl Albrecht  That zinger from Dr. Karl Albrecht recently stopped me in my tracks. Not because it was shocking—because it was familiar. Albrecht calls it the organizational smart…

Reading Time: 4 minutes

Image of professionals at table with sign labelled "Crisis Team"

Protecting Corporate Value: The Complete Crisis Management Cycle

by Natja Igney: This is the first in a series of three articles, each exploring a critical phase of crisis communications and reputation management. Although tactical responses are typically delegated to middle management, strategic responsibility - including the function of…

Reading Time: 6 minutes

Follow by Email
LinkedIn
Share