Editor’s note – February 2026

The year is off to a strong start for Strategic.

With a steady flow of strong content reflecting the diversity of our Global Columnist Network and contributor base, we’re moving further along in our mission to become a global engine for earned media in the communication profession.

Why is that a key mission?

First of all, our profession has an exceedingly strong bench of thinkers, strategists and writers who have great insights about what’s going on in the larger world, and in particular, the world we work in. At a time when we face massive pressures to deliver, and even to justify our activities, Strategic has a critical role to play in making strong thinking, great case studies and timely strategies available broadly.

Second, our unique role in making this thinking available is attracting a stronger and stronger level of content to our pages. Ours is not middle-market “how-to” content. It’s increasingly world-class stuff.

Third, in providing a platform for broad dissemination of communication leadership content, we’re also convening a one-of-a-kind community of people who produce, share and care about real insights that can make a strong qualitative case for why we need to be at the centre of internal, external and stakeholder engagement, rather than being marginalized to the periphery or subject to homogenized automation.

Communication leadership matters. We matter. And that means Strategic matters.

And slowly but surely, people are figuring that out.

Best from Iceland,

Mike

Mike Klein
Editor-in-Chief and Communication Director
Strategic

Written by: orlaclancy