Tag: vision

Summer sunrise in Iceland

Reinvention, Relevance, and Resonance: A new vision emerging for IABC

by Mike Klein: Over the last few years, the environment facing membership associations in the communication space has been tough.   Companies cut back on subsidizing memberships, vendors started throwing free, high-quality in-person and online events, and highly-moderated niche communities emerged…

Reading Time: 3 minutes

Lighthouse with beam and caption "Why a clear vision is non-negotiable"

Why a clear vision is non-negotiable

by Helen Baldwin: A few years ago, I was brought in to rescue a struggling transformation programme at a global energy company. It was their 10th Communications Lead in just over two years - not exactly a vote of confidence…

Reading Time: 4 minutes

Follow by Email
LinkedIn
Share