Anete Vesere, Speakap The morning shift began before the sun had made up its mind. Out by the loading dock, the air was heavy with the smell of damp cardboard and diesel, the ground still slick from last night’s rain.…

Reading Time: 5 minutes

Erin Beattie: Who gets seen by the algorithm? Who gets erased? Who gets reduced to a checkbox? These aren’t abstract questions; they’re built into the systems shaping everything from job applications to legal decisions to healthcare diagnostics. AI is trained…

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A Panel Discussion with Dustin Siggins, Evan Boyer, and Dave Dziok: Which do clients prefer – big firms with deep benches and huge resources, or small agencies with experienced owners who can pivot on a dime? The answer is…it depends.…

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Noreen Pratscher: ‘What should go in the slide deck?’ This was my first conversation with the CEO of a company I had just joined. He had been traveling extensively, was exhausted and wanted to jump right into the tactical work…

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Kevin Keohane: The Brandpie report “The Tipping Point” reveals a startling truth: the role of the CMO is no longer tethered to customers alone. CMOs are now stepping over the velvet ropes into domains historically controlled by HR and Internal…

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Lisa MacMillan: We’re used to talking about early-career pipelines and graduate recruitment. We’re equally comfortable celebrating late-career leaders who’ve made it to the top. But there’s a growing group in the middle experienced, capable, and willing who remain almost invisible…

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Ben Verleysen: Let’s name the awkward truth: it isn’t “normal” for Internal Communications to step into the engine room of sales and marketing. Internal comms is usually cast as the keeper of the intranet, the town hall and the cultural…

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Stephen Waddington: A Strategic contributor aims to solve the problem at the heart of our value proposition. Public relations has been chasing legitimacy for more than a century. We talk about being strategic, sitting at the management table, and contributing…

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Mike Klein: The time for Communication Leadership is upon us. As I prepare for the Communication Leadership Summit in Brussels on 19 September, recent interviews for various speaking engagements have helped me think through something important: how the coming months…

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Sharon O'Dea: Work doesn’t love you back. It never did. But for a while, organisations tried hard to act as though it might. We built whole narratives around belonging, culture and purpose. Engagement became our profession’s north star, measured through…

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Jenny Moran: “Be more strategic.” Has a manager ever said this to you? About ten years ago, mine did. I had totally missed flagging a potential communications issue – something that I had casually dismissed as a non-event, or in…

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Gerard F. Corbett: The AI revolution is transforming public relations from a tactical discipline into a strategic powerhouse.  Rather than a threat, AI can help amplify PR’s roles while creating new opportunities for impact.  Consider the following: From Gatekeepers to…

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