Magazine

News from Strategic

NEWS: CIPR research reveals UK’s Lobbying Register to be the least transparent in the West

No Rules Britannia? - a new report from the Chartered Institute of Public Relations (CIPR) compares the UK’s Lobbying Register with similar countries’, highlighting the lack of transparency and need for urgent reform London, April 2nd, 2024: The US has ten…

Reading Time: 3 minutes

In Times of Chaos, Clarity of Character Becomes the Way Forward

by Priya Bates, ABC, SCMP, MC, IABC Fellow: Why this moment demands reflection, recommitment, and courageous communication There’s no question—we are living through a time of chaos. War, climate crises, rising extremism, economic volatility, and mass polarization are testing the…

Reading Time: 4 minutes

Mike Klein and Janet Hitchen host the Navigating Disruption Podcast

Thriving in a tough environment: Insights from the Navigating Disruption Podcast

By Mike Klein and Janet Hitchen: The second half of our Navigating Disruption podcast season brought together communication leaders with diverse perspectives and experiences to explore how our profession is confronting unprecedented challenges. From AI-powered personalization to the shifting expectations…

Reading Time: 7 minutes

Protest sign that says "FORGET VANITY METRICS"

Forget Vanity Metrics: We were made for AI Strategy

by Silvia Cambie: Remember the times when frantic leaders would beg us to help them out with their poor employee survey results? Those were ‘the’ moments for senior communicators to shine. We would kick into action, tap into our core…

Reading Time: 3 minutes

Two colleagues collaborating in a cafe

The Evolution of Work: Harnessing Hybrid Models and Cutting-Edge Technology in 2025

by Lisa Jane MacMillan: As we leap into spring and wrap up Q1 2025, it's a perfect time to reflect on the start of the year and look ahead to what's coming. The first few months have been unpredictable, marked…

Reading Time: 4 minutes

Manager briefing the day's canteen menu to his team

All about the managers? Taking down an #internalcomms near-myth

by Mike Klein One of the most sacred assumptions in the world of #internalcommunication is the idea that “the secret to improving internal communication is to focus on line managers.” I’ve never bought that idea.  And here’s why you should…

Reading Time: 3 minutes

#CommandAndControl 2.0

The world is changing fast. Are we changing with it? (A response to #CommandAndControl 2.0)

by Howard Krais: #CommandAndControl 2.0 is a thought-provoking article recently published in Strategic. It is worth a read. While agreeing with the vast majority of what’s expressed in the article, I’m keen to add some of my own thoughts to…

Reading Time: 3 minutes

City skyline with storm clouds

Risk and Crisis 2025: Navigating an Increasingly Complex Landscape

By: Deborah Hileman, SCMP, GCSCE, CCMC: Now we are well into the 21st century, and organizations face an increasingly complex and interconnected risk landscape that demands a strategic and proactive approach to risk management and crisis preparedness. From cybersecurity threats…

Reading Time: 4 minutes

To use AI or not use AI in Crisis Communication?

by Philippe Borremans: The question of when AI should be used in crisis communication strategies lies in the tension between efficiency, empathy, and precision. AI can monitor sentiment in real time, provide multilingual support, and even predict emerging crises (1)…

Reading Time: 4 minutes

Question mark composed of number cubes against teal background

Did it really happen if you can’t measure it?

Audience data will give you insights into your target audience and show what they are interested in, what they are getting involved with, and what impact your communication is having. As I learned the hard way as a physiotherapist, every…

Reading Time: 3 minutes

Dan Sodergren speaking at CommsHero

If #AI didn’t generate content, what would #internalcomms pros use it for?

by Dan Sodergren: Talking with some extremely clever people in the internal comms world, I think that I have a feeling. That right now, a LOT of internal comms people are NOT using AI for the right thing.  Yes ,…

Reading Time: 4 minutes

Graphic showing "winds of change"

People Matter More Than Process in Change and Transformation

by Michael Nord: In large organizations, change and transformation projects are a constant. Whether it's a digital transformation, restructuring, or new ways of working, organizations too often focus heavily on the process - defining frameworks, implementing new systems, and ensuring…

Reading Time: 2 minutes

Follow by Email
LinkedIn
Share