#WeLeadComms: Ana Evelyn Durante

Brazilian communication leader Ana Evelyn Durante is today’s #WeLeadComms honoree.

She shares her story:

“I believe the most important work in communication happens behind the scenes.

“People usually notice the campaign, the event, the video, or the message. What they rarely see are the conversations, the planning, the difficult decisions, and the people working to turn complexity into clarity. That is where I have built my career—and where I have found my purpose.

“I hold a degree in Journalism and a postgraduate specialization in Talent Management and Human Behavior. Over the years, I have worked in communication agencies and multinational organizations, leading initiatives in internal communication, organizational culture, employee experience, leadership communication, engagement, and change management.

“My passion is making the invisible visible. Through my work and the content I share, I enjoy translating the reality behind internal communication: sharing practical experiences, lessons learned, mistakes, successes, and the everyday challenges our profession faces. I believe that when we openly share what happens behind the scenes, we help other communicators grow, feel less alone, and create greater impact in their own organizations.

“For me, communication has never been just about delivering messages. It is about helping people understand, connect, trust, and thrive. Every project is an opportunity to strengthen culture, support leaders, and create experiences that make work more meaningful.

“I am equally passionate about people. I genuinely believe everyone has untapped potential waiting to be discovered. Encouraging growth, sharing knowledge, and helping others become more confident communicators is one of the most rewarding parts of my journey.

“Looking ahead, my ambition is to continue elevating internal communication as a strategic function while building a community where communication professionals can learn from real experiences, exchange ideas, and inspire one another. If my work encourages even one communicator to see greater value in what they do—or one organization to place people at the center of communication—then I know I am making a difference.

“Because behind every great organization, there are communicators helping people make sense of change. And I am proud to be one of them.”

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