Tag: india

Danish Malik: A brand crisis takes less than 60 seconds to start. It takes most companies three hours to notice it happened. That three-hour gap is not a technology problem. It is a governance problem, and it is the subject…

Nishant Saxena: A recent Wall Street Journal article chronicled how chief communications officers have "stormed the C-suite," with nearly half now reporting directly to their CEOs, up significantly over the past decade. In many Western organisations, communications leaders are no…

Mark Hannant and Aditya Nair: The UK-India Free Trade Agreement should be ratified in the coming weeks. It hands global communications leaders the most consequential, and complex, cross-border brief of the decade. Success requires a new playbook that’s built on…

Ambuj Dixit and Mike Klein: India has 640 million employees. That's more than the EU, US, and UK combined - 410 million between them. When we talk about the future of work and organizational communication, we're talking about a country…

By Aniisu K Verghese, PhD: “What emerges in India will not be a copy of US, European or Asian frameworks. It will be shaped by India’s cultural DNA, economic energy, and organisational ingenuity.” “If anything, the rest of the world…

Mike Klein and Ambuj Dixit: As AI reshapes the future of work globally, India sits at a unique intersection—home to hundreds of Global Capability Centers (GCCs), a rapidly growing domestic corporate sector, and cultural patterns that both complement and challenge…

by Adam Raelson: Discussions about business culture often focus on regional differences, but this time, we’d like to explore a seemingly unlikely similarity: how certain core cultural values align strikingly to drive professional success in India and the United States.…