Tag: content strategies

Woman with book standing in front of an AI-generated screen

The Fight for Authenticity:  Why Human-Led Communication Still Matters in the Age of AI-Content

by Lucia Barbato: There’s no shortage of brand lead content, but not all content is equal. Advances in generative Artificial Intelligence (AI) has enabled creators to move with speed and at scale. Blog posts, press releases, thought leadership articles and…

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