Magazine

Jacob R. Robinson If you think good communication is industry-specific, you're hiring for familiarity, not capability. Too often, communication professionals are judged by the environment they came from rather than the skills they possess. A freelance consultant may be overlooked…

Ask a SharePoint migration specialist where projects actually go wrong, and the answer is rarely the software. Zoe Bennett of Fresh Intranet and Shannon Ford of Microsoft - both who spend their working lives moving organizations' content into SharePoint Online,…

A book launch is usually a marketing event. But Dr Jen Frahm's book launch on Change Communication looked, before long, like an audit of where the profession actually stands. To mark the release of her new book, Change Communication -…

Amsterdam-based communication leader and trainer Kyle Campbell is today's #WeLeadComms honoree. He shares his story: "A sales manager once told me in an interview that I wasn't confident enough. Big surprise, I didn't get the job!  "I walked away thinking…

Parekhit Bhattacharjee: If you've spent any time on TikTok or Instagram lately, you've probably noticed something odd. The most-watched product content isn't the polished unboxing or the glowing review. It's creators telling their audiences what not to buy, walking through…

Karlien Delport Botha, SCMP (via IABC's thought leadership publication, Catalyst): For years, organizations have treated burnout as a wellness conversation. A concern for human resources. A topic for employee assistance programs. A challenge to be addressed through resilience workshops, mindfulness…

London-based communication leader Aanya Nanda is today's #WeLeadComms honoree. In her words: "Just this week alone, I’m supporting a global pharma company as it works out how to introduce its brand into a new therapeutic area. At the same time,…

Gerard F. Corbett  A corporate crisis does not always begin with a new event. Sometimes an old decision returns under circumstances that give it new meaning. US-based skincare brand Neutrogena now faces that reality following the death of Hayden Panettiere,…

Stephanie Hart: Imagine the following hypothetical scenario: a group of executives meet virtually to discuss a new target operating model. The meeting goes as expected until the transcript from an AI note taker is accidentally forwarded to the all-company email…

Today's #WeLeadComms spotlight lands on Jessica Leigh Evans, a communications leader and educator based at the Jersey Shore, working remotely across higher ed and corporate communications. Jessica's career is a study in range. She currently teaches in the Master of…

Strategic has announced that the European Association of Communication Directors (EACD) has joined Innovation Sprint London as an Industry Leadership Partner. The executive working session will take place on 17 September at The Trampery, Shoreditch. The partnership brings together Strategic’s…

Today's #WeLeadComms honors go to North Carolina-based communication leader Jeanine D'Alusio. She shares her story: "I’m an internal communications and change leader who sits at the intersection of strategy, employee experience, and organizational culture. I began my career in the…