Magazine

Presentation at a board meeting

Want to win more budget in 2026? Learn to “speak C-suite”

Dustin Siggins: If there’s one thing every communications professional knows, it’s that we add a lot of value to the right people and organizations. And if there’s a second thing we all know, it’s that we have to fight for…

Reading Time: 3 minutes

Cracked ground with the words "Say" and "Do" on the left and right side of the central crack

Confronting Say-Do Gaps: Insights from the Communication Leadership Summit

Mike Klein: At the inaugural Communication Leadership Summit last month in Brussels, I participated in a discussion about the pervasiveness of “say-do gaps” in organizations, which brought together seasoned communicators from across Europe and beyond—agency veterans, in-house practitioners, sector specialists,…

Reading Time: 4 minutes

the word "FAKE" in the form of a cement block being smashed by a hammer

Breaking Disinformation: How Internal Communication Strengthens Organizations

Marten Neelsen: It doesn’t start with a storm on social media. A single message or a remark in the office kitchen is enough: “Did you hear, the media is hiding the truth?” or “I saw a video that proves something…

Reading Time: 4 minutes

The word "ageism" atop the international circle-slash "NO" symbol

Ageism in PR: “Don’t Dismiss The Gray Hairs”

Marc C. Whitt: In ancient Rome, age was not seen as a hindrance—it was a badge of honor. Elder statesmen weren’t shuffled to the sidelines; they were positioned front and center. Senators with gray hair and long experience were often…

Reading Time: 2 minutes

Poster for the Generations in the Workplace Debate

DEBATE RECAP: What Four Generations Actually Said About Work

The eighth #WeLeadComms debate brought together voices spanning five decades of life experience, from a 14-year-old social media influencer to seasoned professionals who entered the workforce when being "seen and not heard" was still the norm. What emerged wasn't the…

Reading Time: 4 minutes

Starting out as a senior consultant - an action plan

Starting Out as a Senior Consultant: An Action Plan

Ashley Dennison: There’s never been a better time to build an independent consultancy. However, I see my fellow senior communicators making an easily fixable mistake when they decide to go solo. They position themselves broadly, highlighting their many years (or decades) of experience…

Reading Time: 4 minutes

ONA Summit Logo

ONA Summit 2025: How informal connections are driving organizational performance

Orla Clancy: As organizations grapple with AI-driven transformation and evolving work models, the Organizational Network Analysis Summit returns with a timely focus: understanding the informal connections that truly drive organizational performance. Taking place virtually on November 5-6, the ONA Summit…

Reading Time: 3 minutes

NEWS: CIPR Study on Underinvestment in Internal Communication in Smaller Companies

London Thursday 23rd October The Chartered Institute of Public Relations (CIPR) has published new research exposing a significant under-investment in internal communications across UK organisations with fewer than 500 employees. The report – The Inside Story: Investigating Internal Communication in Organisations…

Reading Time: 2 minutes

"AI Priorities" against a white background

What 12 Global Surveys Reveal About the Future of Communication

Adrian Cropley and Wayne Aspland: It’s staggering to think about the number of communication surveys that were published over the first half of 2025. These surveys were published by a long list of industry leaders (see below) and they gathered…

Reading Time: 3 minutes

"10 steps to build a strong comms business case" above a brief case against a grey background

Building a Business Case that actually works: How to do it in 10 steps

Mike Klein: Building a business case for internal communication shouldn't require advanced mathematics.  Yet IC professionals freeze when asked to justify budgets with numbers.  But what kind of math do you really need to create a viable business case?   The…

Reading Time: 5 minutes

A digital stopwatch showing five minutes to go

Five Minutes That Matter: The Power of Brevity

Ayesha R. Nicholls: I still remember waiting nervously in my seat at the DisruptHR conference in Kingston, Jamaica on October 8, before I hit the stage to deliver my talk. The rules were clear: each speaker had only five minutes,…

Reading Time: 3 minutes

News from Strategic

NEWS: Strategic Magazine Partners with ONA Summit 2025

Strategic Magazine is pleased to announce its partnership as official media partner for the Organizational Network Analysis Summit 2025, taking place virtually November 5-6. For communication professionals, organizational network analysis provides critical insights into influence patterns, information flows, and stakeholder…

Reading Time: < 1 minute

Follow by Email
LinkedIn
Share